Tag results for "consumer experience"
- Google Tests Ad Relevance Survey In Gmail DesktopGoogle is using data from an ad usefulness survey run in Gma ...
- Google's User Experience: Most Websites Fail To Meet Requirements2021 is the year of experience for Google. YouTube doesn't seem ...
- Google Details Timeline For Changes To How It Ranks ResultsThe company last year said when it comes to ranking results ...
- Consumers Demand Seamless Online, In-Store Integrated Experiences, Study FindsMost consumers are satisfied, but still desire better integration between the onli ...
- Has COVID-19 Changed Brand Loyalty?The good news is nine out of ten Americans are loyal ...
- Publicis Strikes Exclusive Deal With The Trade Desk, Integrates Epsilon's Consumer IDs As Cookie SolutionNearly two years after it acquired big consumer data platform Epsilon f ...
- Mini, Cadillac Add Spontaneity To MarketingMini USA is the latest to put actual consumers into its pro ...
- The Internet Finally Comes Of AgeThe internet as an advertising medium turns 27 this year. Its four ...
- The Mobile-First Mindset And Creating New Search Marketing ExperiencesThe mobile-first mantra has taken over where mobile-friendly left off. What do ...
- Study Shows What Consumers Understand About Changing Ad Preferences, Data RegulationsThe ad industry continues to roll out new protocols around online da ...
- Agencies Have Their Sights Set On Their Targets -- Audience, That IsAn acute level of awareness of your target audience is table stak ...
- Verizon's Horizons: Consumers Embracing Online Shopping And Technology, Study ShowsThe shift to digital has jumped ahead by five to seven year ...
- Study: Consumers Seek Brands That Reflect Their ValuesMost consumers want ads that coincide with what they're viewing on YouTub ...
- Pandemic Tempo: The Challenges Faced By Brands And ConsumersMost consumers increased their channel use, including their email use. But bran ...
- Federal Privacy Bill Garners Support From Network Advertising Initiative, Other Business GroupsBusiness groups are lining up to support a federal privacy bill introduc ...
- One Year Later, Mindshare Finds Americans More 'Hopeful,' But Less 'Prepared' TooOne year and 19 in-depth consumer tracking studies later, Americans are feeli ...
- What Price Loyalty? Shoppers Want Personalized Offers, Ethical BehaviorMost consumers prefer that brands spend less on Facebook ads and mo ...
- Unilever: 'Normal' Is No Longer The New Normal, Bans Word From All AdvertisingBacked by new consumer research showing seven in ten people feel t ...
- Info Is King: Study Finds Americans Simply Want Ads To Tell Them About ProductsWith the digital ad industry poised to discuss and debate changing consum ...
- Study: Banks Lagging On Personalization, Consumers SayMost customers want a seamless experience across channels, but fewer than ha ...
- Data Shows How Emotional Connections Fuel Consumer LoyaltyA massive 81% of consumers want to form relationships with brands, whi ...
- Don't Worry, Be UnhappyThe most unhappy app environments are -- in this order -- socia ...
- True Blue: Consumers Remained Loyal To Brands Despite Events Of 2020Consumers have high demands -- for instance, they want surprise gifts a ...
- Pandemic Paradox: Consumer Spending On Media Soars In 20202020 was a banner year for consumer spending despite -- or perha ...
- COVID-19 Changed The Advertising Playbook -- Now What?The past year offered a wealth of evidence of how brand messagi ...
- Not In My Inbox: Consumers Say, 'We Didn't Sign Up For These SMB Emails'But the main reason people unsubscribe is because of the sheer frequen ...
- Despite What You Think, Brands Have An Eye On Consumer NeedsTwo-thirds of shoppers consider store brands as high-quality as name brands. Anoth ...
- Comcast Holds Off On Imposing Data Caps In 14 StatesIn a reversal, Comcast says it will wait until 2022 before movi ...
- The Customer Journey To Too Many DiscountsI'm not convinced that interacting with consumers at every touchpoint is real ...
- Consumers Seek Relationships That Go Beyond Just Selling: StudyThere are different levels of loyalty -- and deep loyalty requires ...
