U.S. CTV Households Plateau, But Devices Per Household Soar

CTV household growth in the U.S. has plateaued as broadband household growth slows significantly, according to TDG research. 

“Roughly 85% of all U.S. households now subscribe to a high-speed internet service, which speaks to its value in today’s home. However, recent data suggests that the pace of new gains is …

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