U.S. CTV Households Plateau, But Devices Per Household Soar
- by Karlene Lukovitz @KLmarketdaily, September 8, 2021
CTV household growth in the U.S. has plateaued as broadband household growth slows significantly, according to TDG research.
“Roughly 85% of all U.S. households now subscribe to a high-speed internet service, which speaks to its value in today’s home. However, recent data suggests that the pace of new gains is …
