Consumers Loyal To Brands That Address Social Inequities
- by Tanya Gazdik , October 27, 2021
It’s not enough to simply market inclusiveness or diversity. Consumers are savvy to the difference between talk and action, per a report.
Consumers want to support brands that represent their values. As the consumer population diversifies — by race and ethnicity, sexual orientation, or differences in ability, for example — …
