Forrester: OMG Has Best Offering, Publicis Wins On Strategy, GroupM In Market Presence

Omnicom Media Group has the strongest overall "current offering," but Publicis Media Group leads on "strategy" and GroupM in terms of "market presence," according to findings of a just-released "Forrester Wave" analysis published by Forrester Research.

The analysis, which is based on Forrester's proprietary methodology, combines primary research and company …

Next story loading loading..

Discover Our Publications