Eleven Revisions Later, Planetoids Align
- by Joe Mandese @mp_joemandese, September 29, 2022
After 11 revisions by the Big 4 agency forecasting units, the consensus for this year's U.S. ad growth estimates has been remarkably stable, despite an array of disruptive macroeconomic events.
And while Thursday's update by IPG Mediabrands Magna unit brings it down slightly, the U.S. currently appears to be on …
