Commentary
Nielsen Predicts Ready-To-Drink Cocktail Shakeout In 2023
- by Steve Ellwanger , December 23, 2022
Ready-to-drink (RTD) cocktails will face major SKU shifts by retailers in 2023, while non-alcohol spirits continue to proliferate.
Those predictions from NielsenIQ and its CGA on-premise insights unit come as people who represent nearly half of all beverage alcohol purchasers on a dollar basis have expressed financial optimism.
Among other …
