Commentary
U.S. Livestreamed Ecommerce To Grow 57% In 2023
- by Karlene Lukovitz @KLmarketdaily, March 7, 2023
Livestreamed e-commerce in the U.S. is poised to grow 57% this year, to nearly $32 billion, and more than double again, to $67.8 billion, by 2026.
That’s according to Coresight Research, based on analysis of two U.S. consumer surveys and a B2B survey of brands, retailers and manufacturers in North …
Karlene Lukovitz is editor of MediaPost's "Digital News Daily" and writes the weekly "Video Insider" and "Advanced TV Insider" columns. You can reach her at karlene@mediapost.com.
