October 8 - 11, 2023
Great Expectations: Consumers Demand Most From Ecommerce, Plus Smartphone, Auto Brands
- by Sarah Mahoney @mahoney_sarah, March 27, 2023
\While consumers’ expectations are constantly rising, they accelerated at a remarkable pace last year. Brand Keys’ latest findings show that these expectations grew an average of 37% compared to the prior year, with the loftiest reserved for smartphones, up 58%, and the lowest for soft drinks, up 11%.
Despite …
