Commentary
How Stores Can Win Back Clothing Sales
- by Sarah Mahoney , Staff Writer @mahoney_sarah, June 7, 2023
Innovation is driving Lululemon's gains
Consumers are cutting back on clothing, and weak or declining sales are dogging everyone from Walmart and Target to Macy’s and Nordstrom.
Those declines aren’t inevitable, though. Lululemon just reported sales are up an impressive 14% in the latest quarter, and at Dick’s Sporting Goods, …
Sarah Mahoney is a staff writer for MediaPost. She covers retail, fashion, beauty and apparel, as well as D2C brands and women’s political issues. You can reach Sarah at sarah@mediapost.com.
