68% Of U.K. Viewers Prefer FASTs Over Pay-TV Subs
- by Karlene Lukovitz @KLmarketdaily, November 7, 2023
Nearly seven in 10 (68%) U.K. consumers agree that they prefer streaming free, ad-supported content over paying for a subscription to an ad-free streaming service, according to an LG Ads Solutions survey of 800 U.K. consumers conducted in August.
In comparison, a similar survey conducted by LG in the U.S. …
