- Study Reveals Similar Ad Loads For FAST Channels Vs. AVOD
Television News Daily, Wayne Friedman - Friday, January 24, 2025
One question posed to respondents was: "How do you feel about t ...
- Super Bowl, FAST Channels: Bigger Promo Pushes For TV's Biggest Show?
TV Watch, Wayne Friedman - Friday, January 17, 2025
How will future legacy TV networks use the biggest annual TV sh ...
- Xumo Expands Google TV/FAST Deal With Advertising Access
Television News Daily, Wayne Friedman - Monday, January 6, 2025
The deal allows advertisers to buy ad inventory on more than 1 ...
- Tubi Grows Streamed Hours To 10B, Users To 97M In 2024
Television News Daily, Wayne Friedman - Monday, January 6, 2025
Tubi says its monthly active users have also seen strong growth ...
- 2024 Streaming: Sharp 18% Drop In National TV Marketing Ads
Advanced TV Insider, Wayne Friedman - Friday, January 3, 2025
Streaming marketing airings on TV commercial content were down 21% to 207,22 ...
- How Apple Could Prepare To Ditch Google Search
Performance Marketing Insider, Laurie Sullivan - Monday, November 25, 2024
AI Intelligence, Apple's AI engine and agents would enable Apple to lea ...
- More NFL, New Dramas Boost Linear TV Share In October
Television News Daily, Wayne Friedman - Tuesday, November 19, 2024
Broadcast TV had its best result in October since January of th ...
- GAI-Powered Tech Identifies, Matches Emotions In Content To CTV Ad
Data & Programmatic Insider, Laurie Sullivan - Monday, November 18, 2024
Developers at CTV tech company Wurl, an AppLovin company, have figured o ...
- Amazon To Shut Down FAST Platform Freevee
Television News Daily, Wayne Friedman - Wednesday, November 13, 2024
Amazon will fold Freevee TV and movie content into Prime Video a ...
- Major U.S. Streamers' Q3 Ad Revenues Grow 44% To $3.5B
Television News Daily, Wayne Friedman - Wednesday, October 30, 2024
Broadcast/cable networks are projected to hit $5.1 billion ($6.2 billion without t ...
- Samsung's TV Plus FAST Platform Has 88M Monthly Active Users
Television News Daily, Wayne Friedman - Monday, October 28, 2024
Samsung says its FAST service is the most-used app on Samsung ...
- Global FAST Channel Viewing Climbs 38% In Q3, Ad Impressions 41% Higher
Television News Daily, Wayne Friedman - Friday, October 25, 2024
The U.S. and Canada have a commanding 66% share of all glob ...
- FuboTV Expands Video Offerings Beyond Legacy Linear TV Pay Service
Television News Daily, Wayne Friedman - Tuesday, October 22, 2024
'Standalone' premium subscription services - both live and on demand - wi ...
- DirecTV Starts A FAST Platform - MyFree DirecTV
Television News Daily, Wayne Friedman - Thursday, October 10, 2024
MyFree DirecTV will give users "curated" content, an on-demand library, and numb ...
- What Niche-Branded FAST Channels Might Remind Us Of
TV Watch, Wayne Friedman - Monday, August 12, 2024
More niche FAST channels - including ones focused on sports and ne ...
- Fox Q2 Ad Sales Flat, Tubi Rises 17%
Television News Daily, Wayne Friedman - Wednesday, August 7, 2024
Fox Corp. ad revenue was flat in the second quarter vs. t ...
- Modern TV-Video Consumers: How Much Do They Really Spend Per Month?
TV Watch, Wayne Friedman - Friday, July 26, 2024
The average TV consumer may be looking at least $60-$70 a mon ...
- FAST Channels Still Seeing Major Growth, On-Demand Feel Is Best: Analyst
TV Watch, Wayne Friedman - Thursday, July 18, 2024
Tubi and Roku favor more streaming on-demand viewing and Pluto TV focus ...
- 'Bundle' Is Much More Than Premium Video, Study Finds
Television News Daily, Wayne Friedman - Monday, July 1, 2024
The average number of non-premium TV/video services in a "bundle" is 6 ...
- For Second Time, Disney And YouTube Lead New Monthly Nielsen 'Distributor' Share
Television News Daily, Wayne Friedman - Tuesday, June 25, 2024
Disney was the leader in Nielsen's 'Media Distributor' measure at 11.4% shar ...
- Even FAST Channels May Need High-Profile Original Content... Sometimes
TV Watch, Wayne Friedman - Wednesday, June 19, 2024
Tubi wants its viewers to be more involved. With its just-launched Stubio ...
- May Streaming Grows To Best Viewing Share Ever At 39%, FAST Sees Strong Gains
Television News Daily, Wayne Friedman - Tuesday, June 18, 2024
YouTube tied its highest share level, with 9.7%, while Netflix maintained i ...
- Sling Freestream Adds More Channels, Now Totaling 430+
MediaDailyNews, Karlene Lukovitz - Tuesday, January 2, 2024
The rebranded FAST launched last February with 210 channels. ...
- Top 6 Streaming Platforms See 8% Decline In Ad Spend
Research Intelligencer, Robert Williams - Tuesday, December 19, 2023
The financial industry including insurance companies slashed spending on ad-supported streaming servi ...
- Samsung Touts FAST Viewership Growth, Product Update
MediaDailyNews, Karlene Lukovitz - Friday, November 17, 2023
Viewership is up 60% globally in past year, across 2,400 ad-supported chann ...
- U.S. Ad-Supported Streaming Households Leap To 41% Share
MediaDailyNews, Karlene Lukovitz - Monday, November 13, 2023
Share has risen 10 percentage points year-to-date. ...
- 5 FAST Channels Generate 20%+ Of Top-100 U.S. Visits
MediaDailyNews, Karlene Lukovitz - Thursday, November 9, 2023
All are owned by Paramount Global or its Pluto TV division. ...
- 68% Of U.K. Viewers Prefer FASTs Over Pay-TV Subs
MediaDailyNews, Karlene Lukovitz - Tuesday, November 7, 2023
In the U.S., 63% said the same, in LG Ad Solutions surv ...
- 42% Of Buyers To Spend $25M+ On FASTs In 2023, Most Will Up Spend In 2024
MediaDailyNews, Karlene Lukovitz - Wednesday, November 8, 2023
A Comcast/Xumo survey found 70% of ad buyers using FASTs started doi ...
- FAST Channels Are One Key To Maximizing Reach
Advanced TV Insider, Karlene Lukovitz - Thursday, November 2, 2023
FASTs are also 10.6 times more likely than traditional TV to rea ...