super bowl
2025 Super Bowl Ads 'Most Effective' Of Decade: Report
- by Danielle Oster , February 16, 2025
Lay's "Little Farmer"
This year's crop of Super Bowl ads were more “effective” than any other big game spots this decade, according to data from marketing research company System1.
System1 employs a “Test Your Ads” platform it says measures viewers’ emotional responses to an ad to create a metric …
