cmo

New Benchmarks Show CMOs Struggling To Do More With (Even) Less

 

Source: Deloitte Digital

If you’re a CMO running marathons on a sprinter’s budget, you’ve got company.

Two new reports — one from Deloitte Digital and another from Gartner — show that while marketing budgets may be rising on paper, gains are being devoured by inflation, martech costs, and growing …

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