Commentary

It's A Social Dilemma

by Laurie Sullivan , Staff Writer, November 24, 2025

The social platforms being used for a variety of reasons may not surprise most marketers, but the percentage of their market share may.

Beyond the basic ad and content targeting, success in results comes not only from user demographics but also nuanced insights into human behavior, cultural context, and an …

audience targeting, behavioral targeting, facebook, media buying, meta, research, social media

1 comment about "It's A Social Dilemma".

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Craig Mcdaniel from Sweepstakes Today LLC, December 1, 2025 at 11 p.m.
These numbers can be manipulated with fake click and false accounts. I was removed by one of the above when I complained about Chinese click farms and a group of online hookers. These were not small attack. I will further say X might be the best at clearing out fake accounts that create false views. For this reason, they should be rated higher in this poll.
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