Brand Marketers Insider Summit
- Omni Barton Creek Resort & Spa, 8212 Barton Club Drive, Austin Texas
- March 11, 2018 - March 14, 2018
Start Time: 08:00:00
Think big, but stay accountable. Brand marketers are being pulled in two directions at once. Build customer "experiences" not promotions, they are being told. Your consumer isn't in a "funnel" but on a "journey." The best brands don't just sell stuff; they tell grand stories. And yet just as marketers struggle to break through ad clutter with compelling content, marketing departments are expected to show ROI and increasingly to be profit centers themselves.
Contact: Maya Abulashvili MediaPost Communications , 212-204-2000, firstname.lastname@example.org