Using Data to Empower Sales: The New Currency that Drives Media Transactions
This half-day course (1:30pm - 4:30pm) will compare and interpret the data landscape, illustrate how to apply data tools for specific channels and platforms, and define terminology. With this knowledge, sellers will be equipped to engage their buyers in strategic conversations and work to optimize their partnerships.
Register 21 days in advance of any live seminar and SAVE 15% with Early-bird pricing.
Register Today!Contact: Jeff Leibowitz Academy of Digital Media
, 954-843-9000, jeff@academydm.com