food

Cabot Creamery Launches Volunteer App

Cabot-RewardCabot Creamery is launching Reward Volunteers, a mobile app allowing volunteers to log hours, post to Facebook and earn rewards for themselves and the nonprofits they serve.

Cabot, the Vermont-based dairy farmers’ cooperative, developed the app, which works with Facebook Connect, with social business startup ChaloApps.com.  It can be downloaded free on iTunes for use on iPhone, iPad and iPod Touch, or as a Web-based program on RewardVolunteers.coop and the sites of partnering organizations.

Between Feb. 14 and July 7, volunteers can use Facebook Connect to track their hours, tag organizations, share photos and post activities. The more service hours accrued and sharing and “likes” generated for an organization, the more chances volunteers have to win prizes and the more chances their organizations have to win money.

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Between March and July, Cabot will hold monthly drawings to select winners of prizes such as gift baskets with Cabot cheeses and other items, Vermont ski passes, vacations at Liberty Hill Farm or Smugglers Notch, Keurig brewers, and $3,000 cash prizes. All participants also receive a $2 Cabot coupon.

On July 7, five qualifying nonprofits will each be awarded $3,000. 

In addition to Cabot, organization sponsoring Reward Volunteers include AARP’s Create the Good, All for Good, Marriott, The National Cooperative Grocers Association and The National Cooperative Business Association.

Reward Volunteers coincides with Cabot’s May through July Community Tour, during which the brand will hold events to celebrate co-ops and community service efforts at stops all along the East Coast Greenway, which stretches from Florida to Maine. The programs tie into the U.N.’s designation of 2012 as the International Year of the Cooperative.

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