The digital magazine, Blockbuster's first foray into digital publishing, is available on iPad, Android tablets and Amazon Kindle devices. Created in-house by Blockbuster's content team, the magazine also has links for customers to link through to Blockbuster.co.uk and add featured movies to their rental lists, or pre-order them online via 'Click & Collect'. Blockbuster's head of online Malachi Simons said that the firm aims to deliver the "biggest digital movie and game magazine in the UK".