NEW! If You Design It, Nissan Will Build A Crowd-Sourced Titan

by Amy Corr @MediaPostOTL, June 16, 2014

Nissan has launched Project Titan, where Facebook fans can create and vote on custom Nissan Titan truck modifications. The winning truck will not only be built, but driven by two Wounded Warrior Project Alumni throughout the Alaskan wilderness for one week this summer. This is Nissan's second crowd-sourced vehicle. In 2012, fans created a custom 370Z. WWP Alumni David Guzman and Kevin McMahon will drive the custom truck in Alaska for a YouTube series launching in September. Watch an intro video here, created by TBWA\Chiat\Day LA.

ad campaign, automotive, cause-related, crowd sourcing, facebook, social media, social networks

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