- Marketing, Thursday, December 18, 2014 6:48 AM
Lastminute.com, one of the brands that came to define the Internet boom of the late 1990s, has been sold to Swiss travel firm Bravofly Rumbo for $120m (GBP76m) by its US owner. U.S. technology firm
and Travelocity owner Sabre Holdings announced that Lastminute was up for sale in August. It acquired the online late-holiday business in 2005 in a deal that valued the firm at GBP577m -- far short of
the GBP768m value attached to the business when it floated on the London Stock Exchange in March 2000.
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