Around the Net

E.ON To Consolidate Advertising And CRM Accounts

  • Campaign, Friday, January 9, 2015 7:48 AM

E.ON, the energy provider, is taking advantage of a scheduled review to consolidate its advertising and CRM accounts in the UK. The company wants an integrated agency that can handle all of its above-the-line and direct advertising in the UK and is working with ISBA on the pitch. RFIs have been sent to agencies. Once the shortlist is finalised, E.ON will hold a knockout chemistry round, with successful shops invited to a Q&A session. Briefings are scheduled for February and a result is expected in May.

Read the whole story at Campaign »

Next story loading loading..