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England's Women Footballers Draw Two Million Audience For World Cup Opener

England’s 1-0 defeat by France in the women’s football World Cup was a ratings hit for BBC2 with a peak audience of more than 2 million viewers, nearly double the highest audience for the women’s Euros two years ago. Match of the Day Live had an average of 1.5 million viewers, a 9.1% share of the audience from 5.30 pm on Tuesday. It had a five-minute peak of 2.4 million, more than a million ahead of the 1.3 million high for the BBC’s coverage of the European Championships two years ago.

Read the whole story at The Guardian »

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