• by Amy Corr , March 2, 2016

The latest set of ads in Chevrolet's "Real People, Not Actors" focus on the 2016 Silverado and why it makes an ideal work vehicle compared to its competition. In "Mobile Office," a group of men are given the option of two mobile offices: a Chevrolet Silverado equipped with OnStar 4G LTE, and a competitor's truck with a mobile office attached. This one comes with a nice assistant though, along with outdated technology. See it here. In "Saws," consumers are given the option of sawing wood with a power saw or hand saw. Guess which piece of equipment won out? Watch it here. In the final video, a group of men congregate to a "Trailer" to talk shop when the trailer starts moving. The men are surprised to look out the window to find a Chevy Silverado hauling them away. See it here. Commonwealth//McCann created the campaign.