Variable Spreads Sunshine To Woman Running A Half-Marathon
- by Amy Corr @MediaPostOTL, March 23, 2016
The
Variable made one half-marathoner's day a lot brighter on behalf of Sunshine, the agency's own beverage brand. Lee, a Variable employee, was helping a young woman train for a
half-marathon. The agency was going to repay Lee's positivity with signs throughout the course, T-shirts, medals and a winner's podium -- until Lee hurt his ankle, rendering him unable to race.
Thinking plans were scrapped, the agency decided to channel all their positivity to Alli, Lee's training partner, making her first half-marathon a memorable one. See it here.
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