NEW! Office Depot, Office Max Create Shark Week Campaign Using Sharpies

by Amy Corr @MediaPostOTL, June 28, 2016

I had no idea Shark Week was upon us until watching a social media video that Office Depot and OfficeMax posted to their social media accounts. In the video, Shark Week becomes Sharpie Week when a beach-going orange Sharpie spots a shark (or, really, a gray Sharpie) in the water. Cue the "Jaws"-esque music, and I'm confident the orange guy will stay on land. In addition, the brands also created a video for Independence Day that envisions an easier way of signing the Declaration of Independence. McCann New York created the campaigns.

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