Changing Weather Means It's Time For L.L.Bean Boots, Apparel

• by Amy Corr  @MediaPostOTL, December 14, 2016

L.L.Bean launched "Seasons Change," a 30-second spot that seamlessly shows the brand's footwear and apparel transitioning from summer hikes to snowy winters. The ad features a cast of real friends and families adding L.L.Bean clothes and boots to their individual style. The brand's clothes and boots last an eternity, long after your personal style has changed. I recently bought a new pair of winter boots from L.L. Bean, which hopefully means we will have a mild winter -- fingers crossed! Erwin Penland created the campaign.