Canon Turns Bullying Into Therapeutic Comedy For Teens In Latest 'Rebel With A Cause'

Get the tissues out for this one. A recent installment of Canon's "Rebel With A Cause" campaign showcases an amazing program that uses comedy as therapy so teens who have been bullied can gain self-confidence.

The ad stars YouTube video creator and anti-bullying advocate Anna Akana, who lost her sister to suicide because of bullying. Akana worked with the Groundlings comedy troupe to help a group of teens channel their awful experiences into comedic ones.

The kids performed their standup routines, which involved their bullying experiences, for a live audience and received tremendous positive feedback. What a wonderful way to turn a negative experience into an empowering confidence-booster. Grey New York created the campaign.



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