Arnold WW, Havas Media Awarded Ad Duties For Hotshot Sports Drink

Arnold Wordwide and sibling media agency Havas Media have been selected for creative and media duties for startup brand Hotshot, a nutritional drink designed to relieve cramping in athletes. Gear has been selected for PR chores.

The drink, which launched last year, was invented by Rod MacKinnon, a Nobel Prize-winning neuroscientist and endurance athlete. More about how it works can be found here.

The first creative work will be release in 2018.


Next story loading loading..