French luxury goods company LVMH has called a review of its media agency assignment for North America.
The company spends nearly $400 million on measured media in the U.S. according to Kantar Media.
Havas Media has held the assignment since winning it in 2009.
The client markets such brands as Louis Vuitton, Hennessy, Bulgari, TAG Heuer and Marc Jacobs.
Adweek had the news first.