• by Steve McClellan  @mp_mcclellan, May 23, 2018

The UK government has awarded its media-buying contract to Manning Gottlieb OMD in a four-year deal worth up to £600m (or approximately $800 million), according to a report in Campaign.

The award is said to be the biggest in the agency’s 28-year history.

MG OMD will take over the account in November when contract of the incumbent, Carat, expires.