Commentary

Podcast: Cameron Worth, SharpEnd: How Brands, Agencies Delve Into IoT

by Chuck Martin , Staff Writer, June 10, 2018

A conversation with Cameron Worth on how brands deal with The Internet of Things. Worth is the founder and managing director of SharpEnd, a London agency focused directly on the Internet of Things.

Worth has been new business lead of mobile at The Engine Group, a member of the founding team of Zappit and group account director of LJ Limited. His focus is on leveraging technology innovation to build brands in a connected world.

ad network, agency, international, iot, london, networking, place-based networks, social networks, united kingdom

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About the Author

Chuck Martin is Editor of the AI & IoT Daily at MediaPost and writes the daily Connected Thinking column. He is a NY Times Business bestselling author and his latest book is “Digital Transformation 3.0” (The New Business-to-Consumer Connections of The Internet of Things.) He is CEO of Net Future Institute and a frequent keynote speaker internationally. Follow him on Twitter @chuckmartin and contact him at Chuck@MediaPost.com.