Automotive Leads In Brand Content Effectiveness, 'Media' Performs Below Average

When it comes to brand content, the automotive industry is the most effective of all those measured by Havas in its just-released
2019 Meaningful Brands
 study.

The report, the latest edition of a study Havas has been conducting every 18 months or so for more than a decade, tracks how ...

Next story loading loading..

Discover Our Publications