WPP's Mindshare Takes Media Network Of The Year Honors At Cannes

WPP’s Mindshare has been named Media Network of the Year 2019 at the Cannes Lions Festival of Creativity.

The award is given to the best-performing media agency network in the Media Lions category.

The agency won gold its work on the “Hacking Prime Day” campaign for General Mills brand Cheerios; a Silver Lion for “Monty’s Wicket Warnings” for Foxtel and another Silver Lion for “The Infection Alert System” for Unilever brand Lifebuoy Soap.

Mindshare also won two Bronze Lions for its role in the Theraflu Tracker campaign for GSK, with Mindshare Mexico partnering with the entrant agency Wunderman Thompson Bogota and a further Bronze Lion for Hellmann’s Real Food Rescue, with Mindshare Canada partnering with entrant agency Ogilvy Canada.

Mindshare’s sister agency and last year’s winner Mediacom was placed third, with Starcom in second place.

More on the Cannes winners can be found here.



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