How Streaming Service Subscribers Discover Content
- by Joe Mandese @mp_joemandese, July 19, 2019
Over-the-top TV content discovery has come a long way since the days of couch potatoes leafing through TV Guide, especially among younger adults. While subscribers of video streaming services still "tune" in their favorite channels and/or programs, the role of digital interfaces, especially search, menus, programming guides and recommendation engines …
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