Skullcandy Syncs Up With Mindgruve

Skullcandy has appointed Mindgruve to lead the audio brand's search engine optimization and website analytics. The marketing agency's SEO team will be tasked with optimizing Skullcandy’s website to improve visibility in organic search, increase traffic and drive sales. Mindgruve is also responsible for improving website tagging and analyzing all media metrics, to provide key insights and strategic recommendations for a streamlined customer journey. 
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