ActiveCampaign, provider of an automated customer experience platform, has made two executive hires, including its first Chief Marketing Officer.
Maria Pergolino will join the firm as CMO, and Chris Englund has been named vice president of international operations.
Pergolino, who will relocate from San Francisco, is the former CMO of Anaplan. Prior to joining Anaplan, Pergolino served as SVP at Apttus and has also worked at Marketo.
Englund is the former senior leader at HubSpot.
Both will work out of ActiveCampaign’s Chicago headquarters.
Englund is tasked with growing the company’s international sales, which now makes up 55% of its business.
ActiveCampaign offers an SaaS platform for automating personalized, cross-channel processes.