Spark Foundry Named Fox's Media Agency: No, Not THAT Fox

The U.K. offices of Publicis Media's Spark Foundry have been named the media planning and buying agency in the U.K. for Fox's sweets, a century-old British confectionary brand owned by Valeo Snackfoods.

Fox's, best known for is Glacier Mints, is the "leading, branded boiled mint in the U.K.," according to the companies.

Spark Foundry will work alongside the brand's creative agency, Joint London, to help build awareness and drive sales for the brand.

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