• by Steve McClellan  @mp_mcclellan, April 8, 2022

Creative agency David & Goliath (D&G) has been named Agency of Record for San Diego Zoo Wildlife Alliance, the nonprofit that operates the San Diego Zoo and the San Diego Zoo Safari Park.

The remit includes creative and brand strategy.

David Miller, chief marketing officer, SDZWA said the agency would “help to further evolve the DNA of our brand to better match what we do as a conservation organization globally.”  

The first work for the brand will highlight the 50^th Anniversary of the San Diego Zoo Safari Park and is tentatively slated for May of 2022.