FUSE Create Named Sinai Health Foundation Creative AOR

FUSE Create has been tapped as Sinai Health Foundation in Toronto as its creative agency of record. Its remit spans broadcast, digital, social, OOH, experiential and production.

FUSE Create takes over strategic and creative duties from HUGE and begins work this month.

Sinai Health is comprised of Mount Sinai Hospital, Hennick Bridgepoint Hospital, the Lunenfeld-Tanenbaum Research Institute and system partner Circle of Care. The agency will work to raise awareness of the network and the care they provide while
hitting key donation goals.

“Creating a better future of care means telling Sinai Health’s story to the world ...,” said Laura Hearn, vice president, brand strategy and marketing at Sinai Health Foundation. “Philanthropy is critical in funding world-leading clinical care and advancements in research.”

Mount Sinai Hospital celebrates its 100th anniversary in 2023.



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