Jack Daniels Taps BBDO India As Integrated Creative Agency

by Fern Siegel , December 28, 2022

Jack Daniel’s Tennessee Whiskey named BBDO India its integrated communications agency for the Indian market, following a competitive review.

The agency will handle creative for the Indian market and localization of global campaigns, as well as social and retail design for the spirits maker.

Brown-Forman, the makers of Jack Daniel’s, consider India a strategic emerging market for the Jack Daniel’s family of brands.

BBDO is part of Omnicom Group.

Vinay Joshi, marketing manager, Indian subcontinent and maldives at Brown-Forman, said: “We are sure BBDO India will add immense value through its energy and creativity and help the brand to build meaningful differences with consumers even more effectively."

accounts, agency, alcohol

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