The ad agency, a subsidiary of the Merge Infinity Network, will plan strategy, tech and social-media management and performance marketing for the brand's Instagram, X, Facebook and YouTube pages.
The fitness app was founded by Mohamed M. Chimp&z team designed the app's logo and branding. The product launches first in Toronto, with plans to expand across Canada.
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Group Fit says it connects fitness enthusiasts with trainers for personalized workouts at an affordable cost.