• by Tanya Gazdik , July 2, 2025

Tim Kuniskis is taking over as head of American brands and North America marketing and retail strategy at Stellantis.

In what the automaker is calling a newly created role, he will work across the brand portfolio to further build and enhance the connections customers have with the company’s products, marketing efforts and dealer network in North America.

Lucy McLellan, formerly head of marketing, North America, announced her departure from Stellantis on June 28. She is joining T-Mobile as chief brand and communications officer in mid-July.

Kuniskis retains his position as CEO of the Ram brand, still reporting to Antonio Filosa, Stellantis CEO and chief operating officer, North America and American Brands.

“Connecting with our customers, delivering the products and experiences they want, is critical to reaching our full potential,” Filosa says in a release. “Tim has proven time and time again that he is masterful at building brands that reach the heart and soul of the customer. We will leverage his energy, his strategic mindset and his competitive spirit to supercharge all our brand activities.” 

The release doesn't mention how Kuniskis will interact with Olivier Francois, who remains the global CMO for Stellantis, along with CEO of Fiat.

And each of the current brand CEOs will continue driving their respective brands.

Stellantis today also announces the return of its performance division, Street and Racing Technology, under the leadership of Kuniskis. The move will unify high-performance engineering across Chrysler, Dodge, Jeep and Ram under a single, dedicated identity. 

“We’re getting the band back together,” Kuniskis says in a release. “SRT is another box we needed to check as we head into a product launch cadence enabling more performance than we’ve ever seen before. We’re working with our product development and technology organization to select the best engineers in powertrain and vehicle dynamics to build a team worthy of the SRT name.”