Media agency Brainlabs has enlarged its U.S. staff by
adding two managing directors: Liz DeAngelis and Michelle Wiltz.
The hires highlight the global company’s focus on specialized media capabilities to enhance client work.
DeAngelis comes on-board as managing director, programmatic and media, focused on CTV, video and performance measurement. Based near Boston, she was previously SVP digital media at Monks, working
closely with mid-market B2B, B2C lead generation and ecommerce brands.
“Being a part of Brainlabs at this stage of its U.S. growth is a tremendous opportunity. The team’s ambition
to push boundaries across media, measurement and creative, particularly the innovation around high-growth channels like CTV, is unmatched,” DeAngelis told Agency Daily.
New
York-based Wiltz joins as managing director, paid social, creating strategy via an AI-first lens. She will also be involved in new business and talent development. Before her appointment, she was
director of social commerce for Stella Rising and worked at Jellyfish for more than four years. Her experience includes leading paid-social programs for L’Oréal, Salesforce and
Novartis.
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“We’re entering a new era of social where AI and creativity are deeply intertwined. Joining Brainlabs is an opportunity to push that evolution forward — helping
brands unlock smarter, more human connections through the platforms where culture happens in real time,” Wiltz explained to Agency Daily.