• by Wayne Friedman , 2 hours ago

This total excludes political advertising, Star India advertising, and Fubo results. As of October 2025, Disney now owns 70% of the virtual pay TV distributor.

When including those results, entertainment advertising was down 6% to $1.8 billion. A

Disney saw 10% higher growth at its sports platforms to $1.5 billion.

All this implies “slightly slower domestic entertainment advertising trends for both streaming and linear TV,” writes Brian Wieser, media analyst and founder of Madison and Wall.

Streaming advertising revenue from Disney+, Hulu, and ESPN grew 4% to $922 million.

This comes amid "linear TV in the entertainment segment... previously undergoing a double digit decline with softness in SVOD advertising."

The broader streaming financial picture shows subscription revenue 13% higher to $4.4 billion.

Operating income for the quarter rose to around $500 million -- up from $200 million in the second quarter.

Some of this growth is crucially linked to a Disney+ bundle deal with HBO Max. And that would present a problem going forward with a likely deal to buy parent Warner Bros. Discovery, says Mike Proulx, vice president and research director at Forrester Research.

“While Disney’s bundle with HBO Max continues to be touted as a subscription driver, it’s hard to see it surviving a WBD deal," Proulx says.

Overall entertainment revenue was up 7% to $11.7 billion, with all entertainment subscription and affiliate fees growing 8% to $7.3 billion.

Disney Parks & Experiences increased 6% to $10 billion. There was significant growth in the number of passenger cruise days., attendances, and room nights, as well as higher guest spending.

Early Monday, Disney's stock price was down 7% to $105.01.

Reports suggest the next Disney chief executive officer will likely be Josh D'Amaro, chairman of Disney Parks and Experiences. Disney's board meets this week to decide.