Stagwell Unveils New AI-Powered Search Platform

Stagwell this morning unveiled yet another new artificial intelligence (AI)-powered platform, albeit one focused on helping brands optimize visibility in a world of large language models (LLMs).

Dubbed Stagwell Search+, the new platform was built by Stagwell's Assembly media services unit in conjunction with AI "visibility" platform Emberos.

"As LLMs increasingly mediate how people discover, compare, and choose, Stagwell Search+ helps brands optimize not just for clicks and traffic, but for a new era of search where AI guides decisions and the goal is to be chosen," the Stagwell says in a statement, adding, "The solution combines an agentic platform with a differentiated framework that improves a brand's discoverability, visibility, sentiment, and outcomes in AI Search."

Among other features, Stagwell says the AI-oriented search platform enables:

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    Audits assessing a brand's activation maturity across media channels.

  • An AI search intelligence layer featuring agents that measure a brand's discoverability, visibility and sentiment across generative surfaces.

  • Outputs implementing unified, cross-channel system that influences how AI models understand and recommend brands.

  • Continuous, ongoing measurement and experimentation, learning and strengthening a brand's performance over time.

Assembly noted that some undisclosed agency clients already are adopting the platform and results to date include:

  • +57% increase in visibility in AI Overviews for a software client.

  • +34% increase in revenue from AI-powered search transformation with a global technology client using AI Max, a paid-search campaign type in Google Ads, for Search Ads.

  • +27% average incremental lift from Search+ system-based activation.

1 comment about "Stagwell Unveils New AI-Powered Search Platform".
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  1. John Grono from GAP Research, March 2, 2026 at 5:11 p.m.

    Can someone please explain what "WTF is StagwellSearch" means.   The abbreviaton appears to have a very different meaning in Australia.

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