MediaSense Co-Founder Graham Brown has joined
cloud-based media campaign management platform Camphouse as a non-executive director.
Camphouse, which rebranded from Mediatool last year, operates globally and is based in Stockholm with offices in
London, New York and other cities.
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Alexander Högman, Co-founder and CEO of Camphouse cited Brown’s entrepreneurial business skills. "He has also seen the operating models
of many of the world's leading brands both from an agency perspective and then as an advisor,” said Högman. “As media operations become central to how our customers transform,
his perspective on the industry and what it will need from a platform like ours, matters enormously.”
The platform works with global enterprises including L'Oréal, Heineken and Amazon, and
agency networks Dentsu and Jellyfish and continues to expand its AI capabilities and enterprise solutions worldwide.
Brown co-founded Mediasense in London in 2009 and led its development
globally, culminating in its sale to Apiary Capital and its subsequent acquisitions of PwC UK's marketing and media advisory team and R3. Previously, he was managing director of Carat International
and group development director at Aegis Plc, now part of Dentsu.
"Camphouse has built the enterprise layer to bridge media governance, media data and marketing decisions, and has earned the
trust of advertisers operating at serious scale,” said Brown.