- New Pepsi Challenge Kicks Off Super Bowl Weekend
MAD, Fern Siegel - Thursday, February 6, 2025
Pepsi has reignited the Cola Wars with Pepsi Zero Sugar. ...
- 'Banshees' Keoghan Spreads Squarespace's Big Game Message
MAD, Fern Siegel - Thursday, February 6, 2025
The platform's 11th Super Bowl appearance explains Squarespace is viable any tim ...
- Trantolo & Trantolo Delivers Big Payouts To Injured Clients
MAD, Fern Siegel - Thursday, February 6, 2025
Personal injury law firm promotes "don't fight solo" tagline in regional Sup ...
- Cold Foam Creamer Makes Super Bowl Debut
Out to Launch, Fern Siegel - Thursday, February 6, 2025
The wild spot builds on Coffee mate's recent platform "For The Lo ...
- Tito's Vodka Toasts A 'Great' Spokescart
MAD, Fern Siegel - Wednesday, February 5, 2025
Arts & Letters created four spots for the integrated campaign. ...
- Tillamook Sets Sail On Morning Star To Salute Brand's History
MAD, Fern Siegel - Wednesday, February 5, 2025
The latest Leo Burnett creative capitalizes on the "Extraordinary Dairy" brand platfo ...
- Score! How To Produce Winning Super Bowl Ads
MAD, Fern Siegel - Wednesday, February 5, 2025
The author of "Winning the Advertising Game: Lessons from the Super Bo ...
- Paris Hilton Heats Up Frank's RedHot
MAD, Fern Siegel - Wednesday, February 5, 2025
The brand counts on disruption from the social sidelines of the Sup ...
- Mediahuis Hires 72andSunny Amsterdam To Create GenZ Media Brand
MAD, Fern Siegel - Tuesday, February 4, 2025
The agency will develop a Gen Z-focused current affairs brand and produ ...
- Booking.com Books Super Bowl, Muppets Take Center Stage
MAD, Fern Siegel - Tuesday, February 4, 2025
The creative is by Zulu Alpha Kilo, while Mindshare handles media strat ...
- Haagen-Dazs Takes 'Fast & Furious' Duo For A Sweet Ride
MAD, Fern Siegel - Tuesday, February 4, 2025
Nice&frank created the brand's first-time Super Bowl ad. ...
- Skinner Named Managing Director, The Imaginarium
People on the Move, Fern Siegel - Tuesday, February 4, 2025
The B2B agency is promoting its Unbundled ABM Growth System. ...
- Verb Rebrands, Repositions As 'Vibes-First' Brand Agency
MAD, Fern Siegel - Monday, February 3, 2025
The new identity includes an updated website, LinkedIn and Instagram pages. ...
- 'Born To Be Wild' Seniors Star In Fierce WeatherTech Super Bowl Ad
MAD, Fern Siegel - Monday, February 3, 2025
Four 70something women in a 1963 Lincoln Continental convertible own the r ...
- Issa Rae Makes Big Game Appearance For Turbo Tax
MAD, Fern Siegel - Monday, February 3, 2025
RG/A created the 45-second spot, which runs in the second quarter ...
- GSD&M Taps McCann As Chief Media Officer, McCaffrey Heads Social Media
People on the Move, Fern Siegel - Monday, February 3, 2025
McCann is responsible for enhancing GSD&M's integrated marketing approach. ...
- Captain D's Selects Doner As Creative AOR
MAD, Fern Siegel - Friday, January 31, 2025
Captain D's owns, operates and franchises 526 seafood restaurants in 22 sta ...
- Spruce Lets The Dogs Out In 19-Market Super Bowl Buy
MAD, Fern Siegel - Friday, January 31, 2025
The weed-and-grass killer is focused on the South, resurrecting the Baha Men ...
- 'Suits' Macht Stars In First Bear Fight Whiskey Spot
Out to Launch, Fern Siegel - Friday, January 31, 2025
Gabriel Macht is also a creative partner and equity stakeholder in t ...
- Novus Names LaRocque VP-Director Of Integrated Client Strategy
People on the Move, Fern Siegel - Friday, January 31, 2025
Rob Davis, president-CMO at Novus, calls her "a bit of a unico ...
- McCann New York Multiplies Thrill Of Winning New York Lottery
MAD, Fern Siegel - Thursday, January 30, 2025
Bonus-X, the New York Lottery ups the excitement of playing and t ...
- Forsman & Bodenfors Names Armour Global CCO
MAD, Fern Siegel - Thursday, January 30, 2025
Prior to her appointment, Armour was CCO at New York agency ...
- Walton Goggins Drives GoDaddy Airo's Super Bowl Spot
MAD, Fern Siegel - Thursday, January 30, 2025
This is GoDaddy's first big game spot in eight years. Quality Mea ...
- Vestiaire Collective Drops 3 Global Spots
Out to Launch, Fern Siegel - Thursday, January 30, 2025
The U.S. spots run on social media and connected TV. ...
- Meghan Trainor Promotes E.L.F. Cosmetics 'Glow'
MAD, Fern Siegel - Wednesday, January 29, 2025
Shadow did the spot, which illustrates the hot beauty trend "cloud sk ...
- Casper Ice Cream Selects TDA Boulder As AOR, Tasty Campaign Arrives In April
MAD, Fern Siegel - Wednesday, January 29, 2025
FatBoy is building a national fan base with a distinct twist: indulge ...
- Budweiser's Youngest Clydesdale Makes Big Impression In Super Bowl Spot
MAD, Fern Siegel - Wednesday, January 29, 2025
FCB New York found the perfect end line to its beer ...
- Reach Promotes Fields To VP, Influencer Marketing
People on the Move, Fern Siegel - Wednesday, January 29, 2025
Previously, Fields was the agency's director of strategy for nearly 10 ye ...
- Panda Express Sends 'Invitation' To Lunar New Year
MAD, Fern Siegel - Tuesday, January 28, 2025
The campaign marks the first collaboration with Opinionated, the brand's creative ...
- Planet Propaganda Taps Steele As First President In 15 Years
MAD, Fern Siegel - Tuesday, January 28, 2025
A 10-year agency vet, Emily Steele has been Planet's managing director sin ...