- Litvinov Named President, Left Off Madison
People on the Move, Fern Siegel - Friday, February 3, 2023
Previously, he led media teams at Dentsu International for clients including Hitac ...
- Bastion Selects Chavez To Lead Creative In U.S.
MAD, Fern Siegel - Thursday, February 2, 2023
Bastion USA CEO Dax Cornelius said the hire demonstrates the company h ...
- DoubleVerify Combats Large-Scale Audio Ad Fraud
MAD, Fern Siegel - Thursday, February 2, 2023
The company claims it is the first time fraudsters used SSAI (server-si ...
- 'Really Good' Sends-Up FirstBank
Out to Launch, Fern Siegel - Thursday, February 2, 2023
The spot suggest FirstBank is hopeless at anything but banking. ...
- 50,000feet Debuts Health And Wellness Practice To Augment Existing Expertise
MAD, Fern Siegel - Wednesday, February 1, 2023
The new division is part of the company's mission to partner wi ...
- Bolt Wants To Transform Users Into Lifetime Shoppers
MAD, Fern Siegel - Tuesday, January 31, 2023
The spot shows how Bolt's easy checkout makes shopping a breeze. ...
- New York Road Runners Prep For NYC Marathon With New Logo, Campaign
MAD, Fern Siegel - Tuesday, January 31, 2023
The bolder design has the stripes of the five boroughs that produc ...
- Pearlfisher Ups Eidshaug To Oversee Brand Growth
People on the Move, Fern Siegel - Tuesday, January 31, 2023
She has been with the agency since 2018. ...
- Sarah McLachlan Highlights Busch Light 2023 Super Bowl Spot
MAD, Fern Siegel - Monday, January 30, 2023
The new commercial will showcase her hit song "Angel." ...
- McCann Worldgroup Reorganizes To Promote Collaboration, Global Agility
MAD, Fern Siegel - Monday, January 30, 2023
CEO Darryl Lee said the new assignments will allow the company ...
- Eli Manning Plugs Verizon's Super Bowl Sweepstakes
MAD, Fern Siegel - Monday, January 30, 2023
Verizon is giving away 20 pairs of tickets to the Super Bo ...
- Mauery Heads Client Relationships For Two By Four
People on the Move, Fern Siegel - Monday, January 30, 2023
Mauery reports to Jessica Romaniuk, president of the Chicago office. ...
- Quantinuum Taps Schermer As Strategic Marketing Agency
Accounts on the Move, Fern Siegel - Friday, January 27, 2023
The agency will lead Quantinuum's brand and digital marketing efforts. ...
- HubSpot Capitalizes On Kathryn Hahn For 'Success' Campaign
MAD, Fern Siegel - Friday, January 27, 2023
The campaign's fun tropes allow the comedy actress to promote the company ...
- Mother Looks to Stefanowicz To Help Redefine Mission
MAD, Fern Siegel - Friday, January 27, 2023
Stefanowicz is a longtime agency vet, holding posts at TBWA\Chiat\Day, TBWA Worldwid ...
- Leo Burnett Chicago Selects O'Kelly As ECD
People on the Move, Fern Siegel - Friday, January 27, 2023
Mariana O'Kelly will run the Kellogg's portfolio for the agency. ...
- BBH London Win's F&F Business
Accounts on the Move, Fern Siegel - Thursday, January 26, 2023
The account is Tesco's clothing brand. BBH has been Tesco's creative agen ...
- UChicago's 'Day Tomorrow Began' Highlights The Importance Of Discoveries
MAD, Fern Siegel - Thursday, January 26, 2023
From the discovery of black holes to quantum technologies, key scholarship ...
- McKinney Ups Influencer Reach, Buys August United
MAD, Fern Siegel - Thursday, January 26, 2023
McKinney's CEO noted micro and mid-tier influencers are August United's focus ar ...
- Lopes Becomes COO For Link Agency
People on the Move, Fern Siegel - Thursday, January 26, 2023
The hire augments the agency's launch of a consumer goods brand th ...
- Team One Named KB Home's Strategic-Creative AOR
Accounts on the Move, Fern Siegel - Wednesday, January 25, 2023
Team One will handle paid media, digital and social media communications, collatera ...
- Team One Named KB Home's Strategic-Creative AOR
Accounts on the Move, Fern Siegel - Wednesday, January 25, 2023
Team One will handle paid media, digital and social media communications, collatera ...
- Cecere Buys Remaining Stake In Little & Co.
MAD, Fern Siegel - Wednesday, January 25, 2023
Minneapolis-based design-led brand agency Little & Company has been sold to agen ...
- Guy Richie Directs Cartier Tank's Campaign, Homage To French Chic
MAD, Fern Siegel - Wednesday, January 25, 2023
To announce the Tank Francaise's 2023 version, the spot was filmed ...
- Oreo, Xbox Bake Cookies Into Gaming Experience
MAD, Fern Siegel - Tuesday, January 24, 2023
Users can create combinations with the Oreo Xbox Special Edition cookies, there ...
- Mr. Peanut Returns To The Super Bowl
MAD, Fern Siegel - Tuesday, January 24, 2023
Hormel Foods said the new spot will illustrate why Planters Dry Roast ...
- IELTS Selects M&C Saatchi To Develop Global Brand Platform
MAD, Fern Siegel - Monday, January 23, 2023
The agency will create a marketing vision that encourages test takers ...
- Todd Exits WPP To Lead Adam&EveDDB's Client Strategy
People on the Move, Fern Siegel - Monday, January 23, 2023
adam&eveDDB has hired senior WPP executive and former Geometry UK CEO, Sar ...
- Online Betway Kicks Up 'Sport' Action For Fans
MAD, Fern Siegel - Friday, January 20, 2023
The new 50-second spot highlights sports-obsessed spectators who live for the ga ...
- F45 Campaign Pushes Fitness, Team-Focused Workouts
MAD, Fern Siegel - Friday, January 20, 2023
"No One Trains Alone," created by Laundry Service, promotes the idea ...