- Facet Rebrands, Leads Seismic Shift In Financial Planning
MAD, Fern Siegel - Friday, April 14, 2023
The firm has undergone a brand transformation and upgraded its virtual custom ...
- Science Moms Promote Clean Energy
Out to Launch, Fern Siegel - Friday, April 14, 2023
The organization educates parents on dirty energy and empowers them to impleme ...
- Libsyn Renews Ad Deals With Top Podcasters
MAD, Fern Siegel - Thursday, April 13, 2023
The platform taps into both U.S. and international advertisers for maximum reven ...
- 'Whip the Ballz' Raises Awareness Of Testicular Cancer
Out to Launch, Fern Siegel - Thursday, April 13, 2023
Testicular cancer is the leading cancer in men ages 15-44, yet rare ...
- Maloney Heads Cramer-Krasselt's Newly Revamped Strategy Division
People on the Move, Fern Siegel - Thursday, April 13, 2023
Previously, she was head of strategy at VSA Partners' Chicago headquarters. ...
- Denver Museum of Nature & Science Sees 'Bugs' Through Maori Eyes
MAD, Fern Siegel - Wednesday, April 12, 2023
The new campaign is the first from Vladimir Jones, since being nam ...
- Comedian Retta Promotes 'Paper-Based Lifestyle'
MAD, Fern Siegel - Wednesday, April 12, 2023
That's the impetus for "Go Papertarian," a new campaign from The Pap ...
- Virtual Reality Therapies Appoints Cheil UK Lead Strategic-Creative Agency
MAD, Fern Siegel - Tuesday, April 11, 2023
The goal is to make the company's innovative VR techniques available ...
- London Alley Adds Krasselt As Creative Director
People on the Move, Fern Siegel - Tuesday, April 11, 2023
"I just want to be a Swiss-army knife creative for London All ...
- 'Mrs. Maisel' Gets Classy Sendoff: A 'Marvelous' 5th Avenue Showcases Series
MAD, Fern Siegel - Monday, April 10, 2023
From 46th Street to 56th Street, a pink carpet marks the rou ...
- Blake Lively Shakes Up Traditional Cocktails With Betty Buzz Mixers
MAD, Fern Siegel - Monday, April 10, 2023
In the ad, Lively pairs Betty Buzz Tonic Water and Aviation Gi ...
- WIN Offers Internet Service Without A 'Toxic Contract'
MAD, Fern Siegel - Friday, April 7, 2023
Mixing fiction, terror, surrealism and humor, the campaign creates empathy for t ...
- Tecovas Won't 'Go Gently' In First Brand Campaign
MAD, Fern Siegel - Friday, April 7, 2023
The new tagline and platform, courtesy of Austin-based Preacher, is the fir ...
- Omar Apollo Sings For Buchanan's Pineapple
Out to Launch, Fern Siegel - Friday, April 7, 2023
Directed by David Camerana, the spot stars Apollo and plays to h ...
- Brompton Names ScienceMagic Global AOR
Accounts on the Move, Fern Siegel - Thursday, April 6, 2023
The agency will create a new global brand platform and launching Brompton ...
- Bear All: Hofmeister Spotlights 'Classier Beer'
MAD, Fern Siegel - Thursday, April 6, 2023
The independent British company slow brews authentic beers in the heart ...
- Ocean Spray Pushes 'Power Flavor'
Out to Launch, Fern Siegel - Thursday, April 6, 2023
The company's new spot for its juice blends promotes flavor love. ...
- Gigamon Underscores Ease Of Hacking, Importance Of Cybersecurity
MAD, Fern Siegel - Wednesday, April 5, 2023
The target audience is IT and security leaders, cloud architects and securi ...
- Myths Of Drinking And Driving Highlighted In 'Let's Tell Lies'
MAD, Fern Siegel - Wednesday, April 5, 2023
The goal is to raise awareness about the dangers of alcohol consumpti ...
- Ogilvy Consulting Ups Machtiger To President, North America
MAD, Fern Siegel - Wednesday, April 5, 2023
Her experience spans a range of sectors including technology, telecom, CPG, financ ...
- Action! Odeon Screens 'Cinematic' Experience
MAD, Fern Siegel - Tuesday, April 4, 2023
The pan-European campaign builds on Odeon's existing branding: "We Make Movies Bett ...
- Massachusetts Tourism Invites Visitors To 'Take A Moment'
MAD, Fern Siegel - Tuesday, April 4, 2023
"Moment" underscores the key experiences the Bay State offers, such as Tanglewo ...
- San Francisco Giants Position Baseball As Anything But 'Boring'
MAD, Fern Siegel - Monday, April 3, 2023
Nice&frank designed a campaign to celebrate baseball exciting moments played in Orac ...
- Firehouse Promotes 3 Executives To Ensure Future Leadership
MAD, Fern Siegel - Monday, April 3, 2023
Principals Erica Baker and Megan Ward have been promoted to partner, whi ...
- David&Goliath Opens Brooklyn Outpost To Drive Culture, Social Impact
MAD, Fern Siegel - Friday, March 31, 2023
The new office's goal is to help brands become greater corporate citize ...
- Paramount+ Teases 'Fatal Attraction' Series
Out to Launch, Fern Siegel - Monday, April 3, 2023
Unbranded billboards feature a memorable line from the original film, scrawled ...
- Mediavine Selects Martin As SVP, Partnerships-Business Strategy
People on the Move, Fern Siegel - Friday, March 31, 2023
Martin will be responsible for managing growing relationships across demand-side and supply-si ...
- System1 Tool Predicts Audio Ad Impact To Drive Market Share
MAD, Fern Siegel - Thursday, March 30, 2023
Findings are calculated as a Star Rating, helping to predict long-term bra ...
- Publicis Sapient Gains Foothold In Latin America With Practia Acquisition
MAD, Fern Siegel - Thursday, March 30, 2023
The acquisition will enhance Publicis Sapient's global offerings, making Latin America t ...
- Grey London Hires Sioufi As Chief Strategy Officer
People on the Move, Fern Siegel - Thursday, March 30, 2023
Tarek will be responsible for leading the agency's investment in strategic a ...