- adam&eveDDB Opens Berlin Office To Service Deutsche Telekom Win
MAD, Fern Siegel - Thursday, May 12, 2022
This is the agency's third global office, led by newly appointed Chi ...
- McGarrah Jessee Names Tim Roan As Chief Creative Officer
People on the Move, Fern Siegel - Thursday, May 12, 2022
Roan said McJ "is steeped in craft - which is a rari ...
- The Social Element Taps Cooksley As CEO, North America
MAD, Fern Siegel - Wednesday, May 11, 2022
Ashley Cooksley, the agency's former North American managing director, takes the rein ...
- Campaign Repositions Marmite Truffle As Upscale Item
MAD, Fern Siegel - Wednesday, May 11, 2022
adam&eveDDB just debuted an out-of-home campaign for Marmite's new posh spread: Marmi ...
- Coors Light Cools Miami With Chillboards
Out to Launch, Fern Siegel - Wednesday, May 11, 2022
Coors Light has launched a new ad campaign in Miami that encourag ...
- Levy Heads Client Management For Vault49
People on the Move, Fern Siegel - Wednesday, May 11, 2022
She will lead some of the agency's key global client relationships, su ...
- Discover Puerto Rico's Wants Visitors To 'Live Boricua'
MAD, Fern Siegel - Tuesday, May 10, 2022
"The essence of Live Boricua means to 'live like us,' and promis ...
- Ad Vet Sgrizzi Joins NBCU As SVP, Client Partnerships
MAD, Fern Siegel - Tuesday, May 10, 2022
Prior to joining the company, Sgrizzi spent nearly three decades at Turner/WarnerMe ...
- Wolff Olins Beefs Up Global Design Team
People on the Move, Fern Siegel - Monday, May 9, 2022
The U.K. agency is adding to its creative department. ...
- BBDO Pitch: 'World Works' With ServiceNow
MAD, Fern Siegel - Monday, May 9, 2022
The cross-media campaign illustrates how ServiceNow's tech impacts many aspects of l ...
- 'Happier Place' Takes Gentle Approach To Mental-Health Awareness
Out to Launch, Fern Siegel - Monday, May 9, 2022
A guerilla-marketing campaign has hit Richmond, Virginia, to highlight a social cri ...
- Sinclair Tapped To Head Glow's Strategy, Extend Digital
MAD, Fern Siegel - Friday, May 6, 2022
Sinclair will overseeing the agency's entertainment roster, which includes WarnerMedia, Paramount a ...
- Meal Plan: Land O'Frost Promotes Affordable Options
MAD, Fern Siegel - Friday, May 6, 2022
The "Sandwich Board" campaign, created by the Merge agency, runs through 2 ...
- LaBelle Tapped As Boosta, Inc.'s Chief Growth Officer
People on the Move, Fern Siegel - Friday, May 6, 2022
LaBelle has previous global marketing experience at Apple and Nike. ...
- Osco Selects McCann New York As Marketing Agency
Accounts on the Move, Fern Siegel - Thursday, May 5, 2022
The campaign will highlight Osmo's education product offerings for children 3- ...
- Pearl Media Acquires LURE, Becomes Major OOH Player
MAD, Fern Siegel - Thursday, May 5, 2022
LURE specializes in street-level OOH ads, more than 120 high-traffic entities ...
- Andy Rohr Leads Current Global's Tech Practice
People on the Move, Fern Siegel - Thursday, May 5, 2022
He has played a key role in growing the agency's relationship wi ...
- Erich & Kallman Debuts First Creative Campaign For Great Wolf Lodge
MAD, Fern Siegel - Wednesday, May 4, 2022
The indoor water-park resort has kicked off its latest creative push, "Strength ...
- Piccone Takes Over As Adform, Regional President, U.S.
People on the Move, Fern Siegel - Wednesday, May 4, 2022
Prior to joining Adform, Piccone served as president of QTT, a patent ...
- Spectrum 'Pays It Forward' To Grow Multicultural, Women-Owned Businesses
MAD, Fern Siegel - Tuesday, May 3, 2022
Spectrum Reach's in-house campaign, "Pay it Forward," is committing $15 million ...
- Costa To Lead Creative Strategy At Saatchi & Saatchi, Seattle
People on the Move, Fern Siegel - Tuesday, May 3, 2022
Since 2016, Costa led work for Toyota's Global Olympics and Expedia f ...
- Relief Mission: Midol Pushes 'Comfort Is Power' Theme
MAD, Fern Siegel - Monday, May 2, 2022
The work, which builds on the agency's "No Apologies" effort in 202 ...
- Jay Appel Named First Chief Digital Officer For The Bloc
People on the Move, Fern Siegel - Monday, May 2, 2022
Appel lead the health agency's UI/UX, digital solutions and innovation teams. ...
- IPG Optimistic About 2022, Ups Organic Growth Estimate To 6%
MAD, Fern Siegel - Friday, April 29, 2022
Despite global uncertainties in geopolitics and economics, IPG has updated its reven ...
- Initiative, Reprise Digital Appoint Global CEOs
MAD, Fern Siegel - Friday, April 29, 2022
Performance-marketing expert Dimitri Maex named Global CEO of Initiative, while Jarrod Mart ...
- MullenLowe Debuts First Work For 'Finger-Lickin' Good' KFC
MAD, Fern Siegel - Thursday, April 28, 2022
The "finger-lickin' good" campaign is geared to millennials. The food is t ...
- Old Speckled Hen Ale Gets Foxy Endorsement
Out to Launch, Fern Siegel - Thursday, April 28, 2022
The campaign taps into an audience that sees curiosity as a vir ...
- Planet Propaganda Selects Stauff To Lead Business Development
People on the Move, Fern Siegel - Wednesday, April 27, 2022
Shannon Stauff will generate leads and build brand legacies for home improveme ...
- Adventures In Boating: 'See You Out Here' Campaign Speaks To New Demos, Experiences
MAD, Fern Siegel - Tuesday, April 26, 2022
This is Cutwater's first campaign for National Marine Manufacturers Association since bei ...
- Affirm Pushes Easy Payments For Life's Big Moments
MAD, Fern Siegel - Wednesday, April 27, 2022
The new campaign, teaming with San Francisco agency Venables Bell & Partner ...